FAQ
Is It Worth Hiring a Digital Marketing Agency?
Yes, hiring digital marketing services is worth the investment as it’s increasingly cost-effective, highly productive, and can help you acquire an unbiased perspective on things. Hiring an online advertising agency like us & also being one of the best digital marketing agency in Trivandrum also gives you access to our digital marketing resources, knowledge, trusted and tested marketing strategies, and advanced technology.
What are the different types of digital marketing?
There are many different types and approaches to digital marketing, each with their own advantages. Some of the main types include:
Search engine optimization (SEO)
Pay-per-click (PPC) – Google Ads, Bing Advertising, Facebook Ads
Social media marketing
Content marketing
Email marketing
Affiliate marketing
Being ranked the best digital marketing agency in Trivandrum, we provide all types of digital marketing services.
Why is online marketing preferred more than offline marketing?
Online marketing is preferred over offline marketing for the following reasons –
You can tap a larger audience and expand geographically easily
Information is immediately available online
Interact with customers easier and get in touch faster
Better tracking
Why is it important for my business to be active on social media?
Social media is an incredible way to tap into potential customers over and over again. It is also a great platform to increase brand exposure and awareness.
How long does SEO take to start working?
Search engine optimization is a long-term investment, and the time required to see results will depend drastically on both the work required and competitiveness of your industry. While we always look for quick wins for our clients, you can expect to wait at least 6-12 months to see any significant results from your campaigns and we can ensure that you are in the hands of one of the best SEO agencies in Trivandrum providing the best SEO services.
How important are keywords for SEO in digital marketing?
A keyword is the most significant and fundamental element of Search Engine Optimization. Users use keywords to search for a product or service on the internet.
Keywords are the core of all your SEO efforts. They are crucial for better rankings in the search engine result pages (SERPs). It is really important to make your website SEO optimized for keywords that are relevant to your business. This would help your website’s pages to rank higher in search engines which makes it easier for people to find your website.
What’s the benefit of having a search engine optimization strategy?
Earning SEO rankings do not happen overnight because there are many other competitors that are either better positioned or have been putting in SEO efforts for a longer period of time. But once your website starts to see increased rankings then it is really like a chain-effect. Traffic will increase more and more as we place you higher in search rankings and things will start to grow exponentially month-over-month as we continue to add more and more relevant content and information that leads back to your website.
What are the benefits of social media marketing for my company?
Being accessible to your customers – and your prospective clients – via social media is a vital means of developing relationships with them and helping them through the sales funnel. With Kikstaart, being the best digital marketing agency in Trivandrum, Kerala can move you forward with best social media marketing strategies.
Is social media marketing better for B2C or B2B businesses?
It’s important for both, but in different ways. While B2C businesses can focus on more light-hearted, fun social media posts, B2B businesses need to use social media to share valuable industry content. As a tool for connecting a business with its customers, however, social media is vital to both. We provide the best social media marketing strategies for B2C and B2B companies.
How long does it take before I’ll start seeing results from social media marketing?
With social media constantly evolving, this depends on variables such as the time and effort you’re putting into social media marketing management, your budget, your audience, your strategy, and whether you’re using paid ads or not. Regardless, it’s important to remember that social media is a marathon and not a race.
Which social media channels should my business be using?
Firstly, you should be focusing on the social media platforms with the most active users. These are (in order), Facebook, YouTube, Instagram, Twitter and LinkedIn. Next, you need to determine where your target audience spends their time and educate yourself on the demographic.
How does a website increase sales?
The primary way a website increases sales is by offering users a convenient way to shop for products and services. Through the use of pop-up offers and special online discounts, small businesses can encourage consumers to make the switch from window-shopping to buying.
With an enhanced incentive to buy, along with clear and concise product descriptions, users are quickly turning to company websites for all their consumer needs.
How do I get my business website come up on Google Search results?
It all starts with a strong and technically sound website. A company can go out and pay a boatload of money for an incredible website design, but if the website does not generate traffic, what good is it? We make sure that we configure your website to the highest technical SEO standards, which ensures that any additional promotion of your website will be worth the while. A poorly configured website from a technical SEO standpoint will suffer no matter how much effort goes into the SEO process.
With that being said, just because you develop a new website does not mean that it will come up in search engine rankings automatically, especially for competitive keywords. The website is important, and without it you will fail from an SEO standpoint, but the promotion of the website after development is just as, if not more, important.
How often should I update my website?
A website that sits stagnant for long periods of time, without any new or fresh content, is nothing more than an online brochure for your company. A successful website will interact with consumers and provide new and up-to-date information and content. Also, in terms of SEO, Google much prefers a website that is consistently updated. There’s no specific time limit for updating your website, just make sure it stays relevant.
I have tried social advertising before and it didn’t work. Why are you different?
We have an in-house campaign team that specializes in social advertising. We have achieved results for many campaigns with different budgets across almost every sector. Paid social is an area that has changed greatly over the past year or two.
Is it worth advertising on Facebook?
Allocating a budget to Facebook Advertising can be worthwhile with an effective strategy set up. With ads you can reach your target audience through selecting an area, an age range and even a number of different spoken languages. You can control who sees your product, which will ultimately boost your website traffic and your conversions. Kikstaart has proven results in organizing successful campaigns and is the best digital marketing agency in Trivandrum providing all social media marketing services.
Do I need to give money for Facebook?
Facebook is a free social networking site. Users do not have to pay to create profiles or business pages unless they wish to market their page through ad campaigns. Simple and easy to use, Facebook Ads can help businesses boost their visibility, market products, or promote events.
How can I ensure that my brand message reaches out to the right people?
Sometimes a customer is not satisfied with the performance of its current website. During a meeting, we will analyze the current performance data. You can also get a free audit to assess the performance of your website.
Can my Internet marketing strategies work with my traditional ones?
Ideally, your Internet-based and traditional marketing strategies should work together seamlessly. If your branding is clear and consistent across all of your marketing materials, this is relatively simple.
Why is a marketing strategy important?
It gives you a clear plan to stick to and something to measure against your results. If you have a plan in place to meet a certain objective, and that objective wasn’t met, then the activity would need to be analysed to make sure it was the right one for that objective.